How to Create a Free Email Mailing List Without Having a website
This paradox is what many business
owners find difficult to accept: While you're supposed build your email list
before you launch your business, how do you get leads for something that doesn’t
exist online? This is basically saying "Hey, sign-up for my thing."
It's going to be a thing, I swear! Imagine if I said that Harry's shaving brand
collected 100,000 email addresses before the product was available for
purchase. Below is how it was done. But that's only one example of many that
show that email marketing can be done without a website.
Host the Giveaway
Giveaways are a great way to grow
your list quickly. There are a few reasons giveaways work so well, E-Mail Contact List People love
to get free stuff, so you can offer something before the product is ready. Your
campaign will feel more urgent due to the deadline-driven nature giveaways. Partnering
with other businesses or influencers can help you increase the virality and
reach of your giveaways. You can use the products of your partners even if you
don't have your product ready. Are you still sceptical that this stuff works?
Raffle copter’s own giveaway software helped it grow its email list from zero
up to 35,000. By partnering with brands, Who Needs Maps was able to double its
email list in just seven days. In just 10 days, Foundry had 13,603 signups for
email.
How to Find a Giveaway Prize Even If
You Don't Own a Product
It would surprise you how many
businesses are willing to give their products as prizes in your giveaway. It's
up to you to ask, "What's in the deal for them?" Sponsors are often
attracted to giveaways if they can be proven impressive by sharing their email
lists or social media followers. However, if you are reading this post, chances
are you don't have much reach. Another option is to offer to share email
addresses collected from the giveaway with the sponsoring company. This will
allow you to inform participants that third parties may have access to their
information.
After she had launched her giveaway,
and collected new email addresses for her main mailing list, she kept her
giveaway separate. Her target audience was business owners who were interested
in webinars. The first email she sent to her new subscribers included a call to
action for them to unsubscribe if that wasn't their preference. The launch
sequence included three emails promoting her online course, How to Use Webinars
in Your Business. Those who stayed on her list were then sent three more
emails. Here are the exact templates for her post-giveaway email sequence.
How to host a giveaway even if you
don't have a website
Even if your website is not
available, you can still host a giveaway using these sites.
·
Short
Stack
·
Wish
pond
·
Vyper
·
Promo
Simple
The giveaway will be hosted on their
platform. You'll receive a link that you can share or embed anywhere else. Giveaways
are a great way to increase your email list. People love getting free stuff.
The downside to using giveaways for growing your email list? People love free
stuff. This means that you will likely attract many people who signed up only
to win the prize. That's fine. This means that you must filter out people who
aren’t interested in your business.
Create an Easy 'Coming Soon’ Landing
Page
Although building a website for your business is time-consuming, you don't have to stop at a landing page that collects email addresses and allows you to launch your site right away. Our friends at Harry's! The brand was launched to over 100,000 subscribers via email in March 2013. Jeff Raider, co-founder of the brand, explains how they did it in this Tim Ferriss blog. Another page with a referral reward program. It had a shareable link. The more people who subscribed, the greater the prize for the entrant. Raider doesn't mention paid advertising for their microsite pre-launch. It sounds like word-of mouth marketing was their best friend during this phase due to the virality of their referral rewards program.
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